Digital Marketing

Search Engine Optimization (SEO) is a tool incorporated by businesses to improve their traffic in terms of how much and what kind. With the practice, the brand receives positive exposure through search engine results of an organic nature meaning these are non-paid as in ads. Today’s SEO concepts aren’t as …

Search engines use specific parameters to rank organic results on search engine results pages (SERPs) based on their relevance. Search engine optimization (SEO), therefore, is the process of including these parameters into your website’s content in order to optimize its visibility and subsequently ensure that the various search engines rank …

Before a b2b digital marketing agency starts offering potential customers the company’s brand, he has to find out who the customer is. However, another more important point is that you must know about who you are and what you offer. You can’t just write somebody and expect that the person …

There are thousands of metrics you can use to measure the success of an ecommerce website. However, at the end of the day, it all comes down to conversion rates. If your site is converting, it’s a success. If it’s not, well…something needs to change. What is a Good Ecommerce …

Nowadays, it is common to see push notification ads and all kinds of mobile ads, and the rate of user interaction with such marketing methods has increased dramatically. According to studies, Targeted mobile visitors & advertising increased by 65% ​​in 2014 and by 48% since 2020 and is still growing. …

Looking for guest bloggers is a must-do for every website owner. But many face a misunderstanding of how to find guest bloggers. While almost everyone knows about the benefits of such a strategy, not all business owners know where to start and where to move to promote your website with …

Digital marketing, as it was considered a few years ago, is no longer a transitional process. Today, this is a proven marketing method, and brands that use their power have a competitive advantage. You need to have an online presence to get the attention of these users. With a trusted …

There is no television advertisement, online video advertisement, email notification, or press release without a highly visible brand name. Why then do marketers choose to omit a brand name from the URL on social media channels like Instagram, for example? There is a good way to have a brand name reflected in all links that you share as a brand. The online community of link shortener offers the solution for this. This URL is an online ‘blind spot’ that remains untouched millions of times a day.Especially when you consider how easy it is to use these URLs and thus benefit from the effect they have on your online brand, it is a missed opportunity not to use the Instagram URL shortener. Why should you use vanity link shorteners? Building trust & brand image It may sound more than logical, but people are more likely to click on a brand name online rather than a mishmash of random letters seen in almost all URL shortened links. Shortened URLs often …

More than 3.5 billion people across the globe use some form of social media. While Facebook has the highest global market share, social media users also flock to Twitter, Pinterest, and rising networks like TikTok and Clubhouse. Facebook even bought Instagram in 2012, the second-most popular social media network. Social …

You should have an in-depth knowledge of the field if you want to hire the best internet marketing service. If you look forward to buying a PPC management service in San Diego, you should be more careful. When it comes to acquiring a niche service, you should be more specific. …