Website Migration

Everything You Need To Know About Website Migration

As the owner of a small business, you’re going to need to set up a website for your company to enjoy success. But you’re also going to need to take things a step further than that.

Outside of simply setting up a website, you should perform what is called website migration every so often. Many experts suggest creating a new website and taking the time to transfer data to your new website every 2 to 3 years.

But before doing this, you need to make sure you know what a website migration is and how to utilize it to your advantage. Find out everything you should know about website migration below.

Website Migration

What Is Website Migration?

Website migration essentially refers to any significant changes that are made to a website. These changes may include:

  • Changing the URL
  • Altering the structure
  • Reworking the content

But whatever the case, website migration occurs when an old website is taken and turned into a new one. It’s an important step for all small businesses to take.

What Are Some Types of Website Migration?

When you go to do website migration, you’re going to be able to choose from a long list of different types of it. It’ll be important for you to decide which type of website migration you would like to do.

Some of the most common types of website migration are:

  • Site location migrations
  • Platform migrations
  • Structural migrations
  • Content migrations

Some of these types of website migration are more complicated than others. But no matter which one you plan on doing, you’ll need to make sure you take the right approach to it.

What Should You Keep in Mind During Website Migration?

If you’re going to do website migration, you will need to start planning it months in advance. You’ll also need to have a strong IT team in place helping to make things go smoothly.

It’s going to be especially important for you to figure out how you’ll move content from your old site to your new one. This content is going to play a big part in helping people find your new site, so you don’t want it to get lost in the shuffle.

This SEO site migration checklist should enable you to set your new site up without having to rework all your SEO content. You can preserve SEO keywords and backlinks and transfer content successfully by putting this checklist to good use.

Make Website Migration a Part of Your Small Business Plan

Website migration isn’t going to be easy by any stretch of the imagination. You’re going to have to put the proper plans into place in advance to see it through to the end.

But you can pull off website migration by keeping the things you’ve learned here in mind. You can also do it by working with a company that knows how to transfer data to your new website without any problems.

Get more practical business tips by reading through more of our blog articles.

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