With over 62% of the world’s population online as of January 2022, your business needs to have an up-to-date website now more than ever.
But, what can you do to make your site stand out from the crowd and gain the attention of your target audience? When there is so much competition, it can be challenging to know where to start.
The good news is there’s no need to panic, as you can follow three straightforward web design tips to enhance your website and attract more customers.
Read on to find out more.
1. Page Layout Web Design Tips
It’s best to keep your web design clean and fresh, allowing users to look around your site without having to trawl through cluttered pages.
You should have the most important information at the top of each page, clear gaps between paragraphs, and use fonts that are easy to read.
If you need help with this aspect, you could hire a web design firm, and many companies will specialize in certain sectors. For example, if you are a non-profit, you can learn more before booking a consultation with a top-class company that works solely for companies in your field.
2. Use the Right Imagery
Images are great for breaking up large chunks of text, but they should be more than just a place filler. Make sure each picture on your site provides value to your visitors, either showing them how your product and services solve a problem, or letting your customers see the faces behind your company’s name.
It’s also essential to use only high-quality images that display correctly on different types of devices such as laptops, tablets, and mobile phones.
3. Have a Simple Site Navigation System
One of the most overlooked tips for web design is to have an intuitive site navigation system. Consumers are visiting your website for a reason, and if they can’t find the information they need quickly, they will leave your pages and go to a rival’s site instead.
But, it isn’t always easy to determine if your site is easy to use, as you already know where all the information is and can find it in seconds. Therefore, it can be helpful to ask a friend or family member to look at your website with a fresh pair of eyes and give an honest appraisal.
They may notice that your links aren’t always in the most logical locations, or that some information seems to be in the wrong place. You can then make the relevant changes so your is website more user-friendly.
Impress Customers With Your Stunning Website Design
When you know the best web design tips, you can transform your site’s pages and attract a huge amount of interest. Having a minimalistic page design can prevent people from becoming distracted, while the right images will engage your customers.
You should also ensure it is easy for visitors to find the information they need in the shortest possible timeframe.
Even in a crowded marketplace, your website could soon become established and popular with online consumers. If you’ve found this article helpful, check out more informative posts in our Digital Marketing category before you go.